Willow Creek/Investor Group?
Toronto, ON
TBD
Areas of Support:
Material Review + Working Session: Reviewed existing material and unpackaged key themes and driving factors both through external research and a working session to guide messaging strategy for upcoming communications.
Clientele and Investor Personas: Created client profiles through competitive landscape research to get a deeper understanding of the clientele and investors.
Messaging Strategy: Identified project and messaging purpose, vision, and guiding principles to develop a story that will guide communications and an investor toolkit.