Choice Properties REIT

Choice Properties is the largest real estate investment trust in Canada that creates enduring value through the ownership, operation and development of high-quality commercial and residential properties.

Stakeholder and Public Engagement

Brief

Clearly convey pre-development project goals and values to the local community and members of the public.

Strategy

We facilitated a discovery workshop that identified project opportunities and challenges. From this, we developed both a landing page and full-page website copy to effectively communicate to stakeholders.

We also conducted research into the surrounding area to understand constituent feedback and identify community groups for ongoing community engagement.

Outcome

Clearer community communications.

Our work provided Choice Properties with messaging that aligned with their business objectives while supporting stronger, more transparent community engagement.

Testimonial

“Natalie and her team have worked in the real estate and development space for some time. They get up to speed quickly, understand our needs and produce work that allows us to keep moving forward.”

Joe Svec